why most wedding films suck

why most wedding films suck

What a wild paradox we have on our hands. A collection of gorgeous pixels that come together to say very little.

Now I used to be a wedding filmmaker back in the day. In fact, it’s how I cut my teeth in this whole filmmaking biz. With a background in psychology, my interest was less in the wedding and more with the people.

AND SO TODAY I’D LOVE TO TAKE A MOMENT AND SHARE MY PERSPECTIVE ON WHERE WE’VE GONE SO DRASTICALLY WRONG WITH WEDDING VIDEOS TODAY.

Understanding the Hero's Journey: A Crash Course for Filmmakers

Understanding the Hero's Journey: A Crash Course for Filmmakers

Over the past 10 years, as we’ve worked to build a powerful and repeatable storytelling process for filmmakers, we’ve studied pretty much everything under the sun even vaguely related to story.

In fact, Muse is really the culmination of many different storytelling philosophies, mixed in with a healthy dose of psychology, anthropology, and neuroscience for good measure.

But this post isn’t about Muse. Instead, it’s about one of the most enduring and prolific story structures of all time. I’m talking, of course, about the Hero’s Journey.